The Business of Ghostwriting

Build It Right From the Start. Self-paced, taught by L.A. Mitchell. Start anytime; your access never expires.

Despite its deep historical roots and thriving modern practice in the publishing industry, ghostwriting remains largely cloaked in secrecy. Writers often weigh the allure of extra income, creative freedom, and a chance to grow their craft in a risk-free environment against what literary purists see as an exercise in deception.

Art may be a luxury, but publishing is a business.

On this self-guided journey, you’ll learn insider secrets purists don’t know about ghostwriting: its jaw-dropping prevalence, its ability to elevate writing skills in record time, and its power to free writers from the 1001 hats we’re told we must wear to make money in this industry. And you’ll learn why ghostwriting might just be the best writing decision you’ll ever make.

The demand for ghostwriters is staggering. The work-from-anywhere option to supplement your writing income is liberating. And the way ghostwriting leverages the belief you have in your talent? Well . . . that’s priceless.

This course takes you on a practical and nurturing journey from initial perceptions about ghostwriting to everything you need to know to book your first client. Along the way, you’ll be able to send me your questions directly.

The course includes an invitation to a complimentary 20-minute conversation with Laura. Bring your questions, your ideas, your “comeback sauce,” or a business challenge you’re trying to solve, and use the time to brainstorm together and apply what you’re learning to your own situation. The call is intended as a single, focused conversation rather than ongoing coaching or individualized manuscript/business consulting.

It’s time to monetize your writing talent. Let’s build your ghostwriting business right from the start.
What Students Say
Motivating and Supportive  ★★★★★
“Laura opened my eyes to so many possibilities, far beyond merely writing. From websites to business, to genres and dealing with clients, I found this course incredibly helpful. And her coaching style is SO attentive and supportive. I’m so glad I took this course . . .”

Ghostwriting isn’t just for books!  ★★★★★
“Laura is an awesome teacher and broke down all the different types of ghostwriting that are out there and helps you find out what you have that makes you special and will keep your clients coming back and referrals coming in!”

Saralee  ★★★★★
“Inspiring and do-able! I really appreciated Laura’s detailed and comprehensive approach to what is a very varied field of writing employment! The class materials laid out the information in a way that was clear and not overwhelming. Also, our class discussions were fun and interesting.”

Amanda  ★★★★★
“I had never considered ghostwriting before this class. Now, I can’t believe I’ve never looked into it before. The class was so insightful and Laura is an amazing mentor! Let her guide you into the mysterious world of the ghostwriter. You will not regret it!”

Allyson  ★★★★★
“This course introduces one so thoroughly to the business of ghostwriting that I actually established contact with a potential client midway through the course! The instructor is extremely knowledgeable with the additional bonus of vast ghostwriting experience herself. If you’re thinking of adding additional revenue or just want to explore the world of ghostwriting, take this course!”

Gloria  ★★★★★
“This course recharged my passion, and it shed light on a plethora of options for pursuit of a career in writing. If you’re looking for a comprehensive course that details how to make money doing something you love, jump onboard. Laura is an encouraging, supportive, responsive mentor. I’m finally INSPIRED to write again.”
What’s Inside

Lesson 1: Introduction. The morality divide, what ghostwriting really looks like today, your core values, and your worth as a writer.

Lesson 2: Finding Clients. Where to set up shop, which platforms to skip, where the high-budget clients are, and why you probably already know your first client.

Lesson 3: The Business Side. Taxes, tools, the services you offer, pricing, NDAs, contracts, your portfolio, and testimonials.

Lesson 4: Your First Client . . . or How to Over-Deliver. The first call, writing in your client’s voice, managing expectations, and finding joy in the process.

Lesson 5: Finding Balance. Protecting your own writing time, your boundaries, and your creative well.

Lesson 6: Show Me the Money. The ghostwriting gigs that pay the most, and how to structure your work so you always have income.

Lesson 7: Beyond Your First Client. Growing your speed, skills, and services, and measuring success by your freedom.

A worksheet with every lesson, including a Business Launch Checklist and a pricing worksheet

Letter of Agreement and NDA templates to adapt for your own clients

Lesson forums, plus an Ask Laura forum for your questions

A complimentary 20-minute call with Laura

Self-paced, with access that never expires

Who Should Take This Course

Writers who have experienced their first taste of success (contest wins, agent nibbles, requests for full manuscripts from publishing houses) but have been unable to break through industry barriers

Writers who have been trapped in the almost-published limbo for years and feel an increased pressure to justify the time and financial investment to loved ones who fail to understand the glacial pace of the industry

Writers interested in an apprenticeship model, where you improve your craft while earning money

Writers looking for publishing credits to add clout to submissions

Writers who long to work with agents, editors, and other industry insiders to develop discipline and knowledge of the craft

Writers who want to solidify their brands ahead of launching a personal writing career

Traditionally published writers whose house schedules are so far out that project gaps leave income gaps

Writers who wish to supplement low advances

Writers who need additional income to fund book marketing

Writers who are tired of niche and genre restrictions and want to experiment without risking the brand they’ve worked hard to establish

Writers who adore the process of writing, not merely having written

And all writers who (finally!) want to get paid what they deserve

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  • 1xThe Business of Ghostwriting: Build It Right From the Start$150
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L.A. Mitchell

Writing professionally as L.A. Mitchell, Laura has spent the past 17 years building a career as a full-time ghostwriter, editor, story architect, and writing coach. She is currently at work on her 48th professional book.

Her ghostwriting portfolio spans memoir, business and leadership nonfiction, self-help, young adult, women’s fiction, and romance. She has worked with executives, entrepreneurs, experts, survivors, and everyday extraordinary people all over the world who have stories they knew mattered but didn’t know how to turn their lived experience into books. Her work has earned recognition as well, including two RWA finalist placements and IndieReader and Next Generation Indie finalist honors.

Laura’s most useful experience for an aspiring ghostwriter may have little to do with the books themselves.

She built her business without an agency, a giant social-media following, or a paid advertising machine. For years, her work has come primarily through referrals and her online presence. She learned how to find clients, evaluate projects, price her work, structure contracts, manage expectations, protect her time, work with subcontractors, navigate publishing all the way to a successful launch, and build a reputation strong enough that one client always leads to the next.

That is the business she teaches here.

Laura believes ghostwriting is a real profession, not simply a way to make money writing books. It requires writing ability, certainly, but also judgment, boundaries, business sense, client management, and an understanding of what you are actually selling.

Her goal is to help writers who are ready to hang out their shingle build a ghostwriting business with a solid foundation from the beginning, so they can spend less time guessing and more time doing work they can be proud of.